Coaching in the Field of Child Welfare - In Organization

COACHING IN THE ORGANIZATION

This section examines topics related to coaching in the organization, specifically:

  1. Organizational Readiness
  2. The Learning Environment
  3. Coaching Implementation Planning

 


Organizational Readiness

Organizational leadership must build and maintain a climate where coaching is viewed as important and where the predominant style of managing and working together is through a coaching framework. Megginson and Clutterbuck (2005) identify four main stages to incorporate a culture of coaching into an organization.

Four stages to creating a culture of coaching include the following:

  • Nascent: The organization conveys little or no commitment to creating a coaching culture. This is the beginning stage of creating a culture of learning.
  • Tactical: The organization recognizes the value of creating a coaching culture, but there is little understanding of what that means and what will be involved. In this stage, some staff members may have already begun the coaching process.
  • Strategic: The organization has begun to expend effort and time in educating staff about the value of coaching and training people to coach in a variety of settings. Coaching at this point is discussed, and staff knows coaching may be used as a learning tool.
  • Embedded: People at all levels are engaged in coaching, both formally and informally, within the same function and across functions and levels.

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The Learning Environment

Coaching is best integrated into an organization that already has a strongly established learning environment. As noted in A Child Welfare Coaching Framework, the learning environment is the foundation upon which coaching can be implemented. Without the learning environment in place, staff may not take the risks necessary to learn or engage fully in the coaching process.

Differences in the learning environments, and the relative success of each organization in preparing and developing its staff, have unique implications for promoting continuous learning.
~ Tannenbaum 1997 p.441

Tannenbaum (1997) suggests that eight characteristics are present in a positive learning environment.

The eight characteristics of a positive learning environment include the following:

  1. Individuals are aware of the “big picture.” Learners at every level understand what the organization is trying to accomplish and how they relate to others in the organization. When individuals understand the “big picture,” they can ensure their personal goals are in balance with organizational goals.
  2. Individuals are assigned tasks where they can apply what they have learned and where they are stretched and challenged (Dubin, 1990). Learners must have ample opportunity to apply new skills and put into practice the skills they have been taught in more formalized trainings events.
  3. Mistakes are tolerated during learning and early application, when individuals are trying new ideas and skills (Gundry, Kickul & Prather, 1994; Sitkin, 1991). This cannot be emphasized enough. If learners do not feel they have the ability to make mistakes without reproach from supervisors or agency leadership, they will shy away from taking risks and trying newly acquired skills. Fear of reprisal can inhibit learning, initiative, and innovation (Suarez, 1994).
  4. Individuals are accountable for learning, and performance expectations are high enough to necessitate continued personal growth (Rosow & Zager, 1988). Supervisors and other leaders must maintain high expectations for performance and continuous learning. Supervisors who assist with the transfer of learning from the training event to everyday practice promote professional development and growth. Individuals are recognized for newly learned skills and for appropriate risk taking.
  5. Situational constraints to learning and performance are identified and minimized. Burnout is high among social workers, which is due partly to the high intensity of stress and pressure, often in tandem with a feeling of helplessness due to lack of resources, high case loads, secondary trauma, and other factors. Stressors must be acknowledged prior to asking staff to engage in new learning experiences.
  6. New ideas are valued and encouraged (McGill, Slocum & Lei, 1992). All levels of staff are valued when they brainstorm solutions to challenges and potential programs or strategies to implement.
  7. Supervisors and co-workers provide support, allowing individuals to learn and attempt to implement new ideas (Dubin, 1990; Tracey, Tannenbaum & Kavanaugh, 1995). Learners must be allowed to spend time in training and in the consequent transfer of the learning process.
  8. Policies and practices support the effective use of training. Learners will be more engaged in learning and in enhancing the effectiveness of the organization if training is available, relevant and applicable to their jobs. If learners buy into training and see how it fits into the big picture, their chances of success are greatly enhanced.

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Coaching Implementation Planning

To effectively address the complex issues within child welfare services, it is important to develop a deliberate and thorough coaching implementation plan.

If you don’t know where you’re going, you might wind up someplace else.
~Yogi Berra

The coaching implementation plan can be quite detailed. Use the following questions as a starting point for creating an implementation plan.

STEPS PLANNING QUESTIONS

Step 1:
Identify the vision (what the group wants to see happen).

  • Where does the agency want to be in one year after implementing coaching?
  • What are the results or outcomes the agency hopes to achieve?
  • Is the vision statement clear: When reading your vision statement does someone not working in your field understand what your agency hopes to accomplish?
  • What is the purpose of coaching (for example, is it to coach individual learners on the topic of their choice or on agency identified topics)?

Step 2:
Identify the collaborative partners.

  • Are all of the necessary partners in agreement to effectively achieve the vision?
  • Who will participate in the coaching process?
  • Who are the practitioners targeted to receive coaching? Are they new to the field? Do they work in a particular content area?
  • Does the coaching model selected use external practice leaders, internal practice leaders, supervisors, or a combination of these?
  • How many individuals should be involved in coaching?
  • Have all necessary internal stakeholders been considered for involvement in the development process (for example, departmental counsel, social work specialists, or representatives from the employee union, technology, research, and evaluation areas)?

Step 3:
Examine present circumstances.

  • Does everyone involved in the coaching understand how the current process operates?
  • What is the agency’s current professional development strategy? Stand-and-deliver training? Web-based training? Training followed by ongoing social worker and supervisor coaching by external consultants? Internal staff trained to be practice coaches? A combination of strategies?
  • What are the agency’s beliefs about continuous learning and quality improvement?

Step 4:
Identify the process for coaching.

  • Are only practice-focused elements the purpose of the coaching sessions?
  • Are both knowledge and practice components the focus of the coaching sessions?
  • Does each of the coaching sessions involve the same staff members, or does it involve coordination between staff members?
  • How often will coaching occur onsite? Offsite?
  • What is the period of time or duration in which coaching will occur?
  • What kinds of resources are needed to ensure staff members have the time to engage in coaching?
  • Will the coach be a staff member?
  • What are the qualifications of the coach?
  • Did the coach receive formal training in a particular coaching model?
  • Will the coaches meet together as a group to reflect and obtain support?
  • Will the coaches meet regularly with staff to develop and discuss goals and review progress?
  • Are the goals predetermined and discussed at each session, or are they constructed jointly with the coach?

Step 5:
Identify the form and type of documentation for the coaching.

  • Are the activities used to engage in coaching (e.g., discussion, observation) recorded?
  • Are the processes and goals of each session recorded?
  • What does the program data tell the agency about the kinds of changes needed? Based on this, what is their working hypothesis about the need for this change (i.e., what is driving the agency’s desire to implement a coaching model to support practice)?
  • Will the coaching focus initially on a specific population or practice?
  • What types of ongoing, advanced and/or refresher training sessions will be included in the ongoing implementation and training plan?

Step 6:
Identify procedures for continuous quality improvement.

  • Has a practical and affordable evaluation design been developed? This should include collecting feedback from learners and evaluating the quality of the coaching, improvement in skill development?
  • What form of outcomes measurement and budget analysis will be needed to document the economic value of this approach?
  • For each evaluation strategy chosen, who will be responsible for doing what? What will it cost? What is the funding source?
  • Once the scope of work, training plan, and sequencing and timing have been outlined, what is the budget needed to implement this project during the first 3 to 5 years?

Step 7:
Identify funding and areas for sustainability

  • Can Title IV-E or other federal funds be used to help support the implementation?
  • What are the most feasible funding sources?
  • Could certain local or state foundations be a source of political, program, technical assistance or financial support?
  • Who are the key stakeholders? Should they participate in the training or be provided with an abbreviated overview session (for example courts, judges, departmental counsel, mandated reporters, and service providers)?

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